(WebHosting.Info)   BroadGroup, a consultancy in data centres, today announced the second regional level Data Centre Asia 2008 (DCA08) Conference which will take place in Singapore 12-13 November 2008 at the Pan-Pacific Hotel.

The company claims that it has found that the development of green data centres is lagging in some Asian markets, but expects this to change in the next twelve months as the environmental impact of data centres becomes clearer, and users are hit by a combination of regulatory, customer and investor pressure.

It states that power and cooling present the most significant challenges as user transaction demand is accelerating and MNCs continue to engage in Asian markets. In addition, global pressures to reduce carbon emissions, curtail energy requirements, introduce green technologies and comply with a raft of legislative and regulatory requirements, brings new focus to emerging auditable data centre green standards.

The company says that DCA08 is the recognised regional event for data centres and is part of a regional programme established by it in Europe and Latin America. The company has a leading data centre practice which conducts research and consulting projects, publishes market reports and the monthly newsletter, Data Centre News.

Global technology leader IBM ASEAN is Global Platinum Sponsor, and the event is supported by the Economic Development Board and Infocomm Development Authority of Singapore, and is endorsed by BICSI South East Asia, part of the globally-recognized telecoms association. The Partner Organisation is Globeron, Singapore.

“As the annual Asian networking hub for data centres, DCA08 will be the largest regional gathering of leadership in the sector. Although taking place at a time of growth, there is increasing concern about power and cooling which has reached critical levels, and the need to introduce green technologies,” commented Philip Low, managing director of BroadGroup. “The sheer range of challenges and critical factors impacting future expansion presents the regional forum with much to consider and discuss. Bringing together Asian providers and users will facilitate a compelling opportunity for everyone in this growing sector.”